Tiffany & Co.

Mockups for a partnership with Tiffany & Co. to promote Best Health’s 10th anniversary. This includes product integration on the anniversary issue’s cover and table of contents, a fractional ad in one of the special “Top 10” columns, a DPS advertorial on a special gatefold section, and a co-branded anniversary contest. Continue reading

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Olivieri

Mockups for Olivieri, which include a special advertorial section with Olivieri recipes, cooking and meal planning tips, etc., a magazine cover wrap execution for Best Health with branded cover and ownership of the IFC, IBC and OBC, an eblast promoting a 60th anniversary contest, and a subchannel takeover with leaderboard and big box units, a custom billboard unit, and wallpaper. Continue reading

OLG

Print mockups for OLG, including an advertorial series showcasing real OLG winners, a sponsored booklet to be distributed within Reader’s Digest magazines, and a door hanger execution with an OLG scratch card on the reverse.  Continue reading

Aldo

A set of mockups for Aldo with Best Health, including a peel and reveal advertorial with multiple pages that peel away to reveal different Aldo-styled looks, and a Best Health cover with a callout to an advertorial inside.

 

Lakota

A “Mind Your Health” booklet I designed for Lakota, distributed in Reader’s Digest and Zoomer magazines in 2014, and a mockup of a Lakota sponsored Best Health Guidebook supplement.  Continue reading

Loblaws

A proactive “Healthy for the Holidays” program that I created for Loblaws. This package includes sponsorship of the in-magazine Taste of Home section in Reader’s Digest and sponsorship of a custom subchannel on besthealth.ca, featuring healthy holiday recipes that use ingredients from the Guiding Stars program.  Continue reading

Joe Fresh

A proactive refresh of the Best Health 10-Minute Tuneups program, sponsored by Joe Fresh. The new package includes a “Get the Look” feature following the 10-Minute Tuneup workout, an advertorial promoting the Best Health youtube channel and a “Watch + Win” contest, leaderboard and big box ads promoting the contest on the workout subchannel, sponsorship of a 10-Minute Tuneups custom publication, and leaderboard and big box ads promoting the 10-Minute Tuneups workout.  Continue reading

Texas Tourism

Mockups for Texas Tourism, which includes a Best Health cover and behind-the-scenes editorial feature showcasing a Best Health travel feature on Texas.